Amazon Announces Fire Phone with Advanced Image Recognition and Built-in Accessibility

This week, Amazon announced there first smartphone called Fire Phone. The Fire Phone has a number of flashy, maybe even gimmicky, features along with a few features that may have serious accessibility implications. The phone which starts at $200 and starts shipping on July 25th runs Fire OS 3.5.0 similar to Amazon's Kindle Fire tablets. The operating system includes a number of built-in accessibility features including features to help blind, low vision, mobility impaired, and hearing impaired users. For blind and low vision users, the Fire Phone includes a screen reader which allows users to navigate the screen without seeing it. Assuming the Fire Phone uses the same text-to-speech voices as the Kindle Fire tablets, the text-to-speech voice used is very high quality. For low vision users, the Fire Phone includes a zoom mode and high contrast support. Closed captioning, mono audio, and hearing aid compatibility (HAC) are features included for users with hearing impairments.The Fire Phone also includes features for users with mobility challenges including dictation and improved one-handed usability. It is very encouraging to see Amazon include accessibility features in to their Fire Phone. Click here to read a full overview of all the Fire Phone's accessibility features. Amazon, once reluctant to support accessibility, has shown a new dedication to accessibility for users with disabilities. Hopefully, this continues in future updates to the Fire OS as well as to future products.

In addition to dedicated accessibility features, the Fire Phone has a couple of mainstream features that could be potentially beneficial to people with disabilities. The first of these features is called Mayday. Mayday is currently available on newer Kindle Fire tablets allows users to quickly connect and chat with technical support directly from their device. Simply by pressing the easy to access Mayday button users are atomically connected. Technical support staff can access certain device functions to assist users with a variety of questions. Support staff can even virtually draw on the screen to draw your attention to certain buttons. In my testing, I was able to connect with Mayday staff in under a minute and the staff was knowledgeable and friendly. The support personnel were even knowledgeable about accessibility features. This feature could be great for users with cognitive challenges who need assistance using certain features on their phone.

The second feature is called Firefly. By pressing a dedicated button on the side of the device and pointing the camera at an object the Fire Phone can identify that object. Amazon demonstrated this feature at their even and it worked very quickly. Firefly could be used by the blind to identify objects and differentiate objects of similar size and shape. For example, to identify if a can contains chicken soup or sliced peaches. Similar to iOS apps like TapTapSee, Firefly is Amazon's attempt to make buying merchandise through Amazon an easier process.

The Fire Phone seems promising, but it is impossible to determine its true value in terms of accessibility until it is released next month. Until then, click read more to view videos of the Fire Phone in action.

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Kindle App for iOS and Android Adds Whispersync for Voice

Amazon's Kindle app for iOS and Android was recently updated to integrate audio books from Audible. The update, which is available for free, allows users to seamlessly switch between reading the Kindle text version of a book to listening to the Audible audio version of a book. For example, if you read part of the book and then switch to the audio version the recording will pickup right where you left off. The new feature even allows users to listen to the audio book while following along with the text version. Audio speaking rate can be increased or decreased according to user preference. Unfortunately, unlike Immersion Reading on Kindle Fire tablets, the Kindle app for iOS and Android does not highlight the text as it is being read allowed. While this may not be an inconveniences for some users, it could be a major omission for users with tracking difficulty. For now, users will need a Kindle Fire tablet to take advantage of the full Immersion Reading experience. To learn more about Immersion Reading click here. There is one another major caveat: price. In order to take advantage of Whispersync for Voice or Immersion Reading on a Kindle Fire, you must purchases both the Kindle and Audible versions of a book. This can become extremely expensive for the occasional reader let alone a book worm.

To download the app for iOS click here and to download the app for Android click here. To view screenshots of the app in action click read more below.

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Amazon, Sony, and Kobo Don't Want to Make Their E-Readers Accessible

Some of the top names in the e-reader market are asking the Federal Communications Commission (FCC) to waive the accessibility requirements for their devices. Amazon, Sony, and Kobo have all petitioned the FCC to waive the accessibility requirement for their e-readers. They do not want to have to make their devices "accessible to and usable by individuals with disabilities."

The FCC requires advanced communication services (ACS) to be accessible to people with disabilities. The e-reader companies are arguing that their devices do not fall under the ACS classification because they are dedicated to e-book reading. The three companies also claim that adding accessibility features would decrease battery life, increase cost and increase bulk. They claim in the FCC document,

"Rendering ACS accessible on e-readers would require fundamentally altering the devices and it may not be possible to meet that requirement and maintain e-readers as inexpensive mobile reading devices, and yet the necessary changes, if they were made, would not yield a meaningful benefit to individuals with disabilities. It’s not merely cost but the very nature of a specialized e-reader device that is at issue."

Disabilities rights advocates content that because e-readers are not only being used for leisure, but also education the devices should be required to be accessible. Furthermore, Amazon has over a 100 million Kindle-exclusive titles according to the Wall Street Journal. If Kindles are not usable by the blind and people with other disabilities such as dyslexia they are shut out from this content.

It is questionable if adding accessibility features will really slow down and bulk up e-readers as the companies claim. A more realistic possibility is that the companies see adding accessibility features as an unwanted cost and challenge. Instead of requesting waivers from the government these e-reader companies should focus on making devices that are usable to the masses. Adding accessibility feature to devices is important and benefits the consumer as well as the company. With accessibility features e-readers can be purchased in public school, there are more potential customers, and the public will view the company in a better light.

The FCC is requesting the public's input in this matter through Tuesday, September 3. People interested in making a comment can do so by clicking here. The full petition can be read here.

Update: Amazon's newest Kindle Fire HD and Kindle Fire HDX include new accessibility features. Click here to learn more about the new accessibility features.

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